BMW Motorrad posted its best sales year ever in 2009 and finished in sales 6.4% over 2010. With the United States being one of BMW's largest motorcycle markets, it comes as no surprise then that the German brand posted strong sales here in the US. Up 7.4% over last year, BMW Motorrad USA continues to weather the rough economy for the Bavarians, which is perhaps unsurprising considering how zie Germans have faired the past few years. What is surprising though is which model topped BMW's sales.
The German company is making only revisions from the original design for the 2012 BMW S1000RR. Modifying the frame, suspension, electronics, and cosmetics of the company’s class-leading superbike, BMW should be in good stead for 2012 considering what the Japanese manufacturers are bringing to the table. We expect the 2012 BMW S1000RR will continue to be a top-seller in 2012, despite the upcoming MV Agusta F4R and Ducati 1199 Panigale.
Though we've already seen many people draw similarities between the three bikes, it should be reminded the S1000RR is priced to compete with the Japanese models in the liter bike class, not the Italian ones.
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