October 23, 2010

US Motorcycle Sales Down 18.3% in 2010 3th Quarter (June-Sept 2010)


I have shown the US motorcycle sales figures for the first six month of 2010 in my previous article. However, the US motorcycle market contines to slump to the new records.
The Sales data from the Motorcycle Industry Council (MIC) shows a continued 18.3% drop in annual sales for 2010.

The quarterly sales data claims 555,440 total units sold year to date, compared to 679,806 units from the same time last year. The 18.3% decline is identical to the overall totals in the January through June second quarter report.

On-highway motorcycles sales, which is the largest segment of the report, continues a 14.3% decline with its 265,095 sales down 44,327 units from last year. Scooters sales are down 10.9%, at 2856 units off 2009’s pace, though a slight improvement of the -12.2% of the Q2 report.



2010 MOTORCYCLE SALES YTD JAN - SEP

2010 YTD Sales 2009 YTD Sales
% Change

Totals: 555,440 679,806 -18.3%
ATVs: 186,688 244,309 -23.6%
Scooter: 23,432 26,288 -10.9%
On-Hwy: 265,095 309,422 -14.3%
Dual: 19,969 23,174 -13.8%
Off-Hwy: 60,256 76,613 -21.4%


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